In the past couple of years, sustainability has become the talk of the town and as awareness spreads, people are starting to question the durability of their clothes. Fast fashion brands such as Zara and H&M often produce some of the trendiest garments and accessories at affordable rates; however, have you ever taken a hard look at their shelf life? Most of their products wear out within a year or if you’re lucky, then two. So really that steal of a dress worth £20 has no value once it has lost its shape, colour, and eventually its appeal.

Bottom line: Cheap clothes are cheap quality.

The time has come to shop wiser, to invest in clothes with higher quality that can last you a decade and that are worth every penny you spend. But, it doesn’t mean you need to splurge on every item in your wardrobe. Just spend on quality basics that form the wardrobe staples you’ll be pairing most of your other separates with.

Let us illustrate: You probably end up wearing your white shirt or denim jeans three times more often than you do that floral print dress, correct? And yet, you’ll spend a hefty amount on the dress, but cheap-out on the shirt and jeans. You’re doing it all wrong. Buy basics that were built to last, come from a good brand, and yes, if they cost a few extra bucks, so be it! We’ve rounded up 10 pieces that follow the rule and need to be in your wardrobe right now.

10 Basics You Need To Invest In:

#1 White Blouse:

White blouse chloe

Chloe, £730

A white blouse with interesting details can take you from day to night. Whether you choose to dress it up with statement jewellery or keep it simple with a nice pair of denims, there’s so much you can do with it.

#2 Black Blazer

Black blazer tom ford

Tom Ford, £2110

Power dressing gets a whole new meaning with a great blazer that looks sharp and one that won’t wrinkle. Now you can walk into those meetings like you mean business.

#3 Leather Jacket

Leather jacket tom ford

Tom Ford, £4790

Throw it over a basic tee or even a fancy dress, because a leather jacket adds just the right amount of edge. Investing in a superior quality leather jacket will mean that you never need to buy another, for at least a decade or so.

#4 Leather Boots

Black boots vetements

Vetements, £1190

When it comes to boots, spending a little extra on a well-made pair can make a big difference in both comfort and style.

#5 Nude Pumps

Nude pumps valentino

Valentino, £535

Classic pumps will never go out of style and this investment piece will keep your feet happy. Skip the fast-fashion brands for something made with attention to detail and quality.

#6 Denim Jeans


Revolve Clothing, £177.93

No matter what your style—boot cut, skinny, or straight leg—invest in denim that you can wear all day, every day.

#7 LBD

Lbd victoria beckham

Victoria Beckham, £3146

 You may be able to find a dress in your size just about anywhere, however finding one that fits you like a dream and is built to last all comes down to tailoring and quality.

#8 Wallet

Wallet ysl

Yves Saint Laurent, £545

A great wallet should be an annual investment rather than a flavour of the month. It’s also a plus if it’s one that’s pretty enough to carry on its own.

#9 Handbag

Handbag fendi

Fendi, £3095

Research proves a branded handbag is an investment. The Birkin, the Lady Dior, the Louis Vuitton Speedy are not just bags, they’re a legacy you can pass on to your next generation.

#10 Cashmere Coat

Cashmere coat adam lippes

Adam Lippes, £3392

When the temperature starts to drop, it’s all about keeping warm without sacrificing style. A sophisticated coat will take you through many winters without wearing out.

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